-Creating simple innovative visually pleasing images and products for the cycling world.
i think i just shat my pants
Calvin and Hobbes on art-making. Comics by Bill Watterson
Amen sister!
Ryyyyydeeeerrrrr I am developing a crush.
Austrian rider Thomas Rohregger rides on a stretch of dirt road during the 20th stage of the Tour of Italy (Giro d’Italia), a 219 km ride from...
today: stelvio!
7 posts tagged inspiration
Charles and Ray Eames are widely regarded as America’s most important designers.
This is a Trailer to the Eames: The Architect and the Painter Documentary that appeared on PBS and is also available for purchase.
This is a must watch / acquire.
100 years of L.L. Bean.
Maine / America at its Finest.
“While failure may be an integral prerequisite for true innovation” -by Maria Popova
That fear is the theme of this year’s student work exhibition at Stockholm’s Berghs School of Communication and, to launch it, they asked some of today’s most beloved creators — artists, designers, writers — to share their experiences and thoughts on the subject. While intended as advice for design students, these simple yet important insights are relevant to just about anyone with a beating heart and a head full of ideas — a much-needed reminder of what we all rationally know but have such a hard time internalizing emotionally.
Via : Freshnessmag
Keeping a steady momentum till the Olympic Games this summer, Nike is currently hosting a photo exhibition at its Nike 1948 London space. Featuring intimate pictorials by photographer Adam Hinton on individual U.K. athletes from cyclist Mark Cavendish, long distance runner Paula Radcliffe, to the venerable Rio Ferdinand, each rendered to their most exhaustive state in order to showcase a sense their utmost commitment to their crafts. The images along with inspirational statements from all involved are essentially pledges to Nike’s new slogan, that there will be a difference this year, that collectively, they will #MakeItCount in 2012. The exhibition will available for public viewing from now till February 22nd at Nike 1948 London. Images via: Daily Street
-Love what Nike has and is doing with there Make It Count campaign. Most of there work is of good or great quality but this campaign is top notch. Next level stuff. A dream client / collaborator. there work (design & product) is so spot on and is pushing sport and the life style of sport. Inspiration.
In an interview with branding specialist Bob Sheard, KTC-MANUFACTURE MAGAZINE digs into the great details about the current problems of consumerism and how brands are having it hard to have a place in the consumer’s mind. Sharing with us on how advertising and marketing has become increasingly expected, he aims to steer away from this notion of predictability with his brand consultancy firm, FreshBritain. Currently, the company is actively assessing the current production landscape for fashion as well as the lack of innovation amongst established sportswear performance brands. Read the full article here with an excerpt seen below.
fantastic interview with Bob Sheard on what some companies are doing right and others are doing wrong. its a change in the market place when it comes to how companies portray them selfs to the public. a very interesting and wonderful time to be trying to create a company. many fascinating things need to be done, companies need to lock into the true quality of there culture and there product.
the extended version of the commercial that is being broadcast on national television.
north face is a quality company that really stand behind there product and promotes it by creating a culture and backing a culture by creating teams and sponsoring amazing adventure athletes.
another quality video by the great people over at PDW
there products are quality as are the people who work at PDW. i would recommend any of there products.
some great ideas for lighting in this video, un cycling related while using there great cycling light products.
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